Booking Engine Lab · $500 · 4 seats

Turn "yes, Tuesday works" into clients who actually show up.

The Booking Engine Lab is one five-hour afternoon at our Coral Gables studio, with up to three other owners. We build it alongside you: online booking from your real calendars, a confirmation and two reminders for every appointment, a kind three-touch win-back for every no-show, and a website form whose next step is a booked time. It runs on proven automations in your own account on the platform. Done with you, not for you: you leave owning a system you understand.

Live when you walk out

  • Online booking: your real calendars connected, appointment types with their own lengths, buffers, notice and daily limits, and a booking form of five questions or fewer. Shared intake rotates or routes by a written rule.
  • Confirmations: an instant confirmation by email, and by text where the client agreed, with the address or video link, a reschedule link, and a calendar invite.
  • Reminders: a "reply C to confirm or R to reschedule" message the day before, and a short nudge two hours before. Non-replies go on a morning call list.
  • No-show recovery: a three-touch win-back: a kind text within the hour, a call task for your team the next day, and a last open-door email a week later. It stops the moment they rebook.
  • Form to booking: your website form flows into one inbox, and its thank-you step offers a booking time right away, so a submission becomes an appointment.
  • 30 days on the platform: in your own account, in your firm's name. After that, the seat is yours to keep from $349 a month, plus messaging at cost. If you already keep a seat from another Aday Interactive, Inc. build, this one is built in the same account, with no second seat.
  • The prep pack, ten business days before: the day your seat invoice is paid we open your account on the platform in your firm's name (or use the one you already have), submit your carrier registration (A2P 10DLC) under your business, and send the access checklist and DNS records, so the five hours are spent building.

The five-hour build

1:00 to 1:30Scope lock: confirm calendars, appointment types, who takes them, and the wording of every message.
1:30 to 2:45Booking page: calendars connected, appointment types, buffers, notice, limits, and the short booking form.
3:00 to 4:00Confirmations and reminders: the instant confirmation, the day-before confirm-or-reschedule, and the two-hour nudge.
4:15 to 5:30No-show recovery and form to booking: the three-touch win-back, and your website form into one inbox with a booking step.
5:30 to 6:00Launch & handoff: book, confirm, miss and rebook a test appointment from a phone, hand over the logins, and start your 30-day seat.

Right fit: an owner-operated professional-services firm whose free AI Growth Systems Diagnostic scored lowest in Calendar and Booking, and Funnels, Sites and Forms, or that already knows this is where clients slip away. Route elsewhere: reviews and missed-call text-back are the Reputation Engine; follow-up sequences, pipeline stages and reactivation are the Follow-Up Engine; the founder-led diagnosis, blueprint, dashboard and AI-assisted chat are the Growth Systems Intensive. Rather have it built for you, remotely? Booking Engine, Done for You builds the same five pieces for $950. Not sure where you leak? Take the free AI Growth Systems Diagnostic.

For health practices, reminders say only the time, the place, and the practice name, and we confirm the business associate agreement coverage your rules require before anything is built.

$500 / seat
Pay over time · Affirm, Klarna, or CareCredit

Payment & Financing

Pay how it works for you.

All major cards, Cash App Pay, and one-click Link at checkout. Prefer to spread the cost? Choose Affirm or Klarna on eligible amounts, or finance through CareCredit. Larger engagements can be invoiced with a simple payment plan.

VisaMastercardAmexDiscoverJCBDiners ClubUnionPayCash App PayAffirmKlarnaCareCredit

Affirm, Klarna, Cash App Pay, and CareCredit are third-party providers; approval and terms are theirs. Financing is not credit offered by Aday Interactive, Inc.

Founding cohort, capped at 4 owners. 30 days on the platform included.

Upcoming cohort days, 1:00 to 6:00 PM: November 12 and December 10, 2026; January 14, February 11, March 11, April 8, May 13, June 10, July 8, August 12, September 9, October 14, November 11 and December 9, 2027.

One flat price. You keep everything we build.

Apply for a seat

A short fit call confirms the seat before you’re invoiced. No card required to apply.

No credit card and no charge to apply. Brandon replies within one business day, and nothing is invoiced until you approve the scope.

You must be the decision-maker who can approve client messages in the room. Se habla español.

Work we have shipped

Debi Lom Real Estate

AI search visibility paired with automated lead follow-up, so inquiries get answered and routed instead of sitting in an inbox overnight.

Read the case study →
FAQ

Booking Engine Lab, questions answered

What is live when I walk out?

Five things in your own account on the platform: online booking from your real calendars, a confirmation and two reminders for every appointment, a kind three-touch win-back for every no-show, and a website form whose next step is a booked time. Email sends once your sending domain verifies. Texting switches on once carrier and platform approval clears.

Is it done for me or with me?

Done with you, not done for you. We build alongside you so you leave owning a system you understand and control. You must be the decision-maker who can approve the wording of client messages in the room.

Where does it happen and how long is it?

It is a one-day, in-person build at our Coral Gables studio, in a founding cohort capped at 4 owners. It runs on the second Thursday of every month, from a 1:00 PM kickoff to a 6:00 PM handoff. Upcoming: November 12 and December 10, 2026; January 14, February 11, March 11, April 8, May 13, June 10, July 8, August 12, September 9, October 14, November 11 and December 9, 2027. Rather have it built for you, remotely? Booking Engine, Done for You builds the same five pieces for $950.

What do I need before I apply?

The authority to approve client messages, and before the day, sign-in access to the calendars you book from, a working website you can add a line of code to, and your business details for the texting registration (legal name, EIN, and address). A short fit call confirms the seat before you are invoiced, and no card is required to apply.

Why is texting not live the same day?

US carriers block business texting from a number until its brand and campaign are registered (A2P 10DLC). We submit it the day your invoice is paid, but approval depends on the carriers and the platform, so we do not promise a date. Your texts are built and tested in the room and switch on the moment approval clears. If you already text from a registered campaign, texting can be live on the day.

What about the rules for regulated firms?

For health practices, reminders say only the time, the place, and the practice name, and we confirm the business associate agreement coverage your rules require before anything is built. Read the Limits and Disclaimers page in the free guide before the day: your profession, state, or firm may limit what we can build.

What is not in this Lab?

Reviews and missed-call text-back are the Reputation Engine. Follow-up sequences, pipeline stages, and reactivation are the Follow-Up Engine. The founder-led diagnosis, the written blueprint, a dashboard, and AI-assisted chat are the Growth Systems Intensive.

Weak in more than one area?

Then the Growth Systems Intensive ($1,950) is the better step. It diagnoses all six areas with your real numbers and builds booking, follow-up, no-show recovery, your pipeline, a dashboard, and AI-assisted chat in one founder-led day, with a written blueprint. It is also the only step that credits toward the Implementation, when you start within 60 days.

How does the $500 relate to what comes next?

The seat includes 30 days on the platform. The Lab is priced on its own, and it does not credit toward the next step. You keep everything we build.